Store Experience & Conversion AI

Rebuy: Shopify personalization and upsells

Rebuy is a Shopify personalization suite for adding recommendations and offers to the cart, checkout, post-purchase, search and collection journey. Stores can choose the packages they need, but should check each placement's Shopify Plus requirement and order-volume charge.

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Shopify · BigCommerce
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Updated Oct 12, 2026
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Buying view: Rebuy is a Shopify personalization suite for adding recommendations and offers to the cart, checkout, post-purchase, search and collection journey. Stores can choose the packages they need, but should check each placement's Shopify Plus requirement and order-volume charge.

Rebuy features and workflows

Its packages cover Cart & Merchandising, Checkout & Post-Purchase, Search & Collections, and Flows & A/B Testing. The store can combine them around the customer journey it wants to change. The calculator matters because the selected packages and order band together determine the cost.

Rebuy use cases

Rebuy is a Shopify personalization suite for adding recommendations and offers to the cart, checkout, post-purchase, search and collection journey. Stores can choose the packages they need, but should check each placement's Shopify Plus requirement and order-volume charge.

How Rebuy works

Rebuy's packages cover Cart & Merchandising, Checkout & Post-Purchase, Search & Collections, and Flows & A/B Testing. The store can combine them around the customer journey it wants to change. The calculator matters because the selected packages and order band together determine the cost.

Rebuy's four product packages

This composition map follows the four selectable product packages in Rebuy's current pricing surface. Cart, checkout, search, and testing packages address different parts of the Shopify shopping journey; the diagram shows functional scope only, while fees and Shopify Plus boundaries remain in the sales section.

Rebuy's four product packagesThis composition map follows the four selectable product packages in Rebuy's current pricing surface. Cart, checkout, search, and testing packages address different parts of the Shopify shopping journey; the diagram shows functional scope only, while fees and Shopify Plus boundaries remain in the sales section.Selectable Rebuy productsCart & MerchandisingCheckout & Post-PurchaseSearch & CollectionsFlows & A/B TestingRebuy's four product packagesThis composition map follows the four selectable product packages in Rebuy's current pricing surface. Cart, checkout, search, and testing packages address different parts of the Shopify shopping journey; the diagram shows functional scope only, while fees and Shopify Plus boundaries remain in the sales section.Selectable Rebuy productsCart & MerchandisingCheckout & Post-PurchaseSearch & CollectionsFlows & A/B Testing

What each module does and its role

The Rebuy module descriptions explain the roles of Cart & Merchandising, Checkout & Post-Purchase, Search & Collections, and Flows & A/B Testing.

Cart & Merchandising

This package gives a Shopify merchandising team a configurable Smart Cart, merchandising widgets and bundle tools. Operators can set upsells, gifts, rewards and product offers across cart and storefront placements; its fixed and order-volume charges remain a separate commercial decision.

Checkout & Post-Purchase

This package adds checkout extensions and post-purchase offers around the final transaction stages. It carries merchandising work into checkout and thank-you surfaces; Checkout Extensions require Shopify Plus, which is recorded in the sales section rather than the diagram.

Search & Collections

This package provides Smart Search and Smart Collections for product discovery and collection merchandising. It lets the team control how shoppers find and browse products, while cart and checkout experiences remain in their own Rebuy packages.

Flows & A/B Testing

This package supplies Smart Flows, A/B Testing and landing pages for targeted experiences and reordering. It gives the team a controlled way to compare merchandising changes, while the test still needs a baseline, enough traffic and a stopping rule.

Rebuy pricing and purchase terms

View official pricing details

Rebuy now presents Platform One and a build-your-own package path, with price driven by monthly orders. The displayed Platform One amount is a calculator reference, not a universal fixed fee; annual billing advertises 10% savings. Rebuy Monetize is an included opt-in program, while Premium Support can also be purchased separately.

Rebuy public commercial reference

Product or sales surfaceScopePublic price and status
Platform One

All-in package; verify the store's order band in the live calculator.

Included plan entitlements
  • All Rebuy packages
  • Premium Support
  • Beta access
  • Customer success manager
  • Discounts and deals
  • Rebuy Monetize opt-in
$534/month at the current default calculator settingMonthly-order volume changes the price10% annual-billing savings advertised
Cart & Merchandising

Selectable build-your-own package for cart and onsite merchandising.

Included plan entitlements
  • Smart Cart
  • Merchandising widgets
  • Dynamic Bundles
  • Bundle Builder
Custom quoteVaries with monthly order volume
Checkout & Post-Purchase

Selectable package; checkout extensions require Shopify Plus.

Included plan entitlements
  • Checkout extensions for eligible Shopify Plus stores
  • Post-purchase offers
Custom quoteVaries with monthly order volume
Search & Collections

Selectable package for search and collection merchandising.

Included plan entitlements
  • Smart Search
  • Smart Collections
Custom quoteVaries with monthly order volume
Flows & A/B Testing

Selectable package for behavior-based flows, tests and landing pages.

Included plan entitlements
  • Smart Flows
  • A/B Testing
  • Landing Pages
Custom quoteVaries with monthly order volume
Rebuy Monetize

Optional monetization program included with Rebuy; confirm program terms separately.

Included plan entitlements
  • Access to the Rebuy Monetize program after opt-in
Included at no additional software feeOpt-in participation
Premium Support

Separate support purchase; already included in Platform One.

Included plan entitlements
  • Priority preference
  • Customer success manager
  • Quarterly business reviews
$499/month when purchased separately

Rebuy alternatives compared

ProductProduct scopeBest-fit scenarios and implementation responsibilitiesPricing and billing
RebuyCurrent productRebuy is a Shopify personalization suite for adding recommendations and offers to cart, checkout, post-purchase, search and collection-page experiences.

Best fitConsider Rebuy for Shopify recommendations and offers across cart, checkout and post-purchase. Compare Octane AI for quizzes that collect stated preferences and match shoppers to products and Nosto for search, recommendations, merchandising and content in one commerce platform.

ImplementationYour team would connect products and events, configure placements and offer rules and test purchases.

See plans and pricing information above
Octane AIOctane AI is a Shopify quiz and personalization platform for marketing teams that need to collect declared shopper preferences, recommend matching products, and sync those answers to retention tools.

Best fitConsider Octane AI for quizzes that collect stated preferences and match shoppers to products when comparing it with Rebuy.

ImplementationWith Octane AI, your team would write quiz questions, map answers to products and configure data syncing.

Official product and workflow ↗

Confirm current billing terms before buying.

Basic: $50/month, or $43/month equivalent billed yearly; 400 credits. Plus: $200/month, or $170/month equivalent billed yearly; 2,200 credits.

One quiz engagement uses one credit; AI features consume additional credits. Higher-volume options are priced separately.

Official pricing ↗
NostoNosto is a commerce-experience platform for mid-market and enterprise teams that need to manage search, recommendations, merchandising, content, and shoppable UGC across the shopping journey.

Best fitConsider Nosto for search, recommendations, merchandising and content in one commerce platform when comparing it with Rebuy.

ImplementationWith Nosto, your team would connect catalog and events, set segments and merchandising rules and test experiences.

Official product and workflow ↗

Confirm current billing terms before buying.

Product Experience Cloud: Custom quote

For teams purchasing product discovery and merchandising capabilities.

Content Experience Cloud: Custom quote

For teams activating personalized content and shoppable customer media.

Official pricing ↗
LimeSpotLimeSpot is an ecommerce personalization tool for product recommendations, upsells and bundles across the shopping journey.

Best fitConsider LimeSpot for product recommendations, upsells and bundles across shopping placements when comparing it with Rebuy.

ImplementationWith LimeSpot, your team would connect product and behavioral data, configure recommendation boxes and check display rules.

Official product and workflow ↗

Confirm current billing terms before buying.

LimeSpot Max displays $150 USD/month for up to $50,000 in Online Store revenue per 30 days; for other revenue settings, check the corresponding price.

Official pricing ↗
Dynamic YieldDynamic Yield helps growth and merchandising teams test and personalize product content, recommendations and offers across web, app and email.

Best fitConsider Dynamic Yield for testing and personalizing content, recommendations and offers across channels when comparing it with Rebuy.

ImplementationWith Dynamic Yield, your team would connect customer and product data, define targeting and run experience tests.

Official product and workflow ↗

Confirm current billing terms before buying.

Request a sales proposal based on the selected personalization services, channels and usage; the Shopify connector requires a separate paid account.

Official pricing ↗
ConstructorConstructor is an ecommerce product-discovery system for improving onsite search, category browsing and recommendations.

Best fitConsider Constructor for catalog- and behavior-based search, browse and guided discovery when comparing it with Rebuy.

ImplementationWith Constructor, your team would connect product feeds and events, configure merchandising and deliver storefront results.

Official product and workflow ↗

Confirm current billing terms before buying.

Enterprise product discovery is quoted by sales based on scope. A free-to-install connector does not include the enterprise platform subscription.

Official pricing ↗

Selection advice

Evaluating Rebuy by module for cart and recommendations

For Shopify stores changing the cart, recommendations, and post-purchase upsells together, evaluate the relevant combination of Rebuy modules. Compare Rebuy with Nosto based on the actual placements and actions required, then determine the purchase scope based on Rebuy’s order volume and package combinations and Nosto’s modules and business volume. Features the store will not use should not drive the choice.

Comparing Constructor and Nosto for search

If the main problem is search results and product discovery, compare Rebuy Search & Collections with the relevant Constructor and Nosto modules. Constructor covers Search, Browse, Collections, and Recommendations, while Nosto separately offers search and merchandising. Include cart and post-purchase capabilities only when required; overlapping search features do not establish a complete replacement.

Checking Shopify eligibility for checkout extensions

Rebuy marks the relevant checkout extensions as exclusive to Shopify Plus. When checkout personalization is a requirement, confirm store eligibility before evaluating those extensions. Non-Plus stores can assess applicable cart or post-purchase modules separately, but should not treat Plus-only capabilities as included in their configuration.

Rebuy FAQs

Rebuy FAQs address “How is Rebuy's complete cost calculated?” and “Which Rebuy capability requires Shopify Plus?”

How is Rebuy's complete cost calculated?

Rebuy prices each package with a fixed package charge plus an order-volume charge. Stores buying more than one package should use the official calculator for their selected combination and order band; Premium Support and Enterprise terms are separate items.

Which Rebuy capability requires Shopify Plus?

Checkout Extensions in the Checkout & Post-Purchase scope require Shopify Plus. This does not mean every Rebuy package needs Shopify Plus, so the platform requirement should be checked against the exact package and placement being purchased.

Can a store buy one Rebuy package?

The public calculator shows the four current packages as separately selectable. The useful comparison is the smallest package that covers the desired workflow against the full cost of the package combination the store needs.

Rebuy integrations and connection requirements

ShopifyShopify → Rebuy

Install Rebuy from the Shopify App Store and enable the Rebuy Connector to activate its storefront personalization features.

Rebuy Shopify installation guide

Sources

The sources for Rebuy include apps.shopify.com, help.rebuyengine.com, www.g2.com, www.rebuyengine.com; the linked documents are references for checking product, purchase or review information, with applicability still to be verified.

User reviews

The Rebuy review section groups source links and available feedback from Shopify App Store and G2; each source’s product-profile scope is stated separately.

748 reviewsChecked Aug 30, 2026

Shopify App Store listing: Rebuy Personalization Engine. These reviews cover this app listing, not every product surface from the vendor.

Queen of the Thrones®United States

We have worked with Rebuy for over a year, and it has been super helpful for us. The app helped us to reach and cover some upsells and cross-sells that are helping us to increase our sales.

PomegranateUnited States

Customer support is severely lacking. Launch theme was delivered late without any communication as to why. Post-launch issues were not addressed and resolved with haste. Data sourcing lacks in many areas.

WaterScienceIndia

We've been using Rebuy for over a year, and it has been a reliable tool for driving personalized recommendations and improving the customer experience. The platform is feature-rich, easy to manage, and the support team has always been responsive and helpful. Overall, we've had a positive experience using Rebuy and appreciate the value it brought to our store.

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Original pageRebuy official website