Category Opportunity Analysis | Action Plan Prompt

What this prompt helps you do

Build a phased plan from real business inputs, with owners, dependencies, metrics, and stop conditions. Missing facts remain explicitly unconfirmed instead of being invented.

Prompt text

Act as a ecommerce category strategy lead and create an action plan for [Brand/Store] to assess category size, growth, competitive intensity, profit potential, and entry difficulty. Available information: [Candidate categories], [Market size and growth], [Number of competing brands and SKUs], [Price bands], [Gross margin and fulfillment cost]. Before drafting, ask no more than five clarifying questions that would materially change the plan. If answers are unavailable, state explicit assumptions separately. Deliver: objectives and scope; target users or objects; phased steps; required data and resources; Category scoring matrix, Entry barriers, Underserved price bands, Recommended entry strategy; suggested owners; timeline; primary KPIs and guardrails; pre-launch checks; and a rollback plan. Special requirement: Do not judge an opportunity on sales alone. Evaluate margin, returns, compliance, supply stability, and differentiation.