Product Content & Copy AI
Lokalise AI
Lokalise AI is an AI-powered localization management platform for product, engineering, and localization teams that need to translate, review, and continuously update multilingual content across connected work systems. It centralizes string synchronization, translation, quality evaluation, and review workflows so teams that publish frequently can keep multilingual product content current.
- Platforms
- Shopify · WooCommerce · Magento · BigCommerce · WordPress · Custom

Buying view: Lokalise AI fits teams that need translations to move with product and design changes across repositories, design files, content systems, and ecommerce platforms. Translation memory, glossaries, in-context review, and approvals remain important because automatically selected machine output does not by itself establish compliance with brand guidelines or legal requirements.
Capabilities
Lokalise moves new or changed store and product content into a managed translation workflow, applies translation memory, glossary, style, and AI or machine translation, then routes strings through review before returning them to the connected product or publishing system. Its biggest advantage is continuous localization: approved terminology and prior translations are reused automatically as content changes, reducing copy-paste work while preserving human review.
What problem it addresses
Product teams need translations to move continuously with changes in code, design, content systems, and storefronts while preserving review controls.
How people use it
Evaluate multiple machine-translation engines per string and organize human review. Synchronize content through integrations such as GitHub, GitLab, Figma, and Shopify. Manage translation memory, glossaries, tasks, approvals, and automated workflows in one place.
New source strings enter from an integration or API, automation applies approved language assets, reviewers check context, and verified translations return to the publishing system.
What each module does and its role
AI translation routing
AI orchestration evaluates multiple MT engines for each string and selects the best output. The selected machine output remains a translation candidate that a localization team can review against terminology and context.
Continuous localization
Continuous localization is supported through Git, GitHub, and GitLab integrations. Content changes in the connected repository can enter the localization workflow without a separate manual file handoff.
In-context review
An in-context translation editor with a Figma plugin supports visual review. Teams review the translated content before using it on a storefront, marketplace listing, or campaign.
Translation memory and glossaries
Translation memory and glossary management help maintain consistent terminology. Reviewers reuse approved translations and required terms so recurring strings do not have to be translated from scratch without those controls.
Screenshot translation
Screenshot-based translation supports accurate localization of text in product images. Teams review the translated image content before using it on a storefront, marketplace listing, or campaign.
App integrations
It offers over 60 integrations, including Shopify, Contentful, and Webflow. Teams use it to move documented data or trigger documented actions between the product and a connected system; direction and plan eligibility still need separate verification.
Workflow automation
Workflow automation is available through webhooks and API access. Teams use it to move documented data or trigger documented actions between the product and a connected system; direction and plan eligibility still need separate verification.
Collaborative review
Project tasks assign translation, review, and approval work to named contributors with due dates, statuses, comments, and role permissions. Teams use the shared editor and in-context references to resolve wording before verified strings return to the connected product or publishing system.
Commercial plans
This table reflects the current public pricing surface checked on 2026-09-03. Each row keeps the plan's documented allowances, capabilities and separately priced add-ons together so the tiers can be compared without treating the headline price as the whole offer.
Lokalise public plans
| Product or sales surface | Scope | Public price and status |
|---|---|---|
| Explorer | For teams that need essential localization capabilities at a stated starting price with annual billing. Included plan entitlements
| $144/month with annual billing |
| Growth | For scaling teams that need stronger automation and control. Included plan entitlements
| $375/month with annual billing |
| Advanced | For complex multi-product localization workflows. Included plan entitlements
| Starts at $999/month with annual billing |
| Enterprise | For global organizations with bespoke security and support requirements. Included plan entitlements
| Custom quote |
Comparable tools: price and workflow
| Tool | Workflow difference | Official public price reference |
|---|---|---|
| Weglot | Weglot: Website-translation and international-SEO platform that avoids the need to build a multilingual architecture from scratch. Lokalise AI: AI continuous-localization platform connecting design, code, and content systems. | $0 (2,000 words, 1 language) |
| DeepL | DeepL: AI translation and language-writing platform with support for documents, glossaries, and APIs. Lokalise AI: AI continuous-localization platform connecting design, code, and content systems. | $0 |
| Jasper AI | Jasper AI: Enterprise marketing AI workspace for governed, on-brand content and reusable agents. Lokalise AI: AI continuous-localization platform connecting design, code, and content systems. | $69/month per seat, or $59/month billed annually |
| Shopify Magic | Shopify Magic: Shopify-native generative AI and Sidekick assistance included with merchant plans. Lokalise AI: AI continuous-localization platform connecting design, code, and content systems. | Included; feature availability varies |
| Copy.ai | Copy.ai: GTM AI platform for reusable sales, marketing, and customer workflows. Lokalise AI: AI continuous-localization platform connecting design, code, and content systems. | $29/month, or $24/month annually; 5 seats |
Frequently asked questions
How does Lokalise AI fit into an ecommerce workflow?
New or changed strings enter from a repository, Figma, Shopify, a CMS, or the API; Lokalise applies translation memory, glossary rules, and selected machine engines; reviewers check the result in context; approved strings return to the connected publishing system.
How is Lokalise AI priced?
The public price references shown here are Explorer: $144/mo; Growth: $499/mo; Advanced: $999/mo; Enterprise: Custom.
What is the main Lokalise AI limitation to check?
Translation memory, glossaries, in-context review, and approvals remain important because automatically selected machine output does not establish brand or legal accuracy.
Native connections
Exchange Iterable data with Lokalise to translate email templates and return localized campaign content.
Lokalise apps directoryTranslate and synchronize Mailchimp email campaigns and templates so marketing messages can be maintained across languages.
Lokalise apps directoryMove HubSpot pages, blog posts, and emails through Lokalise for translation and synchronized multilingual publishing.
Lokalise apps directorySources
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