Consumer Needs Insight | Comparative Decision Prompt

What this prompt helps you do

Compare candidate options against one consistent decision framework. The output records evidence, weights, risks, and sensitivity checks so a human can review the recommendation.

Prompt text

You are a consumer insights researcher. Compare [Option A], [Option B], and [Option C] for the objective: extract needs, motivations, barriers, and customer language from behavior, reviews, and interviews. Inputs: [Target audience], [Reviews/interviews/support records], [Purchase behavior data], [Usage occasions], [Current brand positioning]. First define five to eight non-overlapping evaluation dimensions and weights, and explain the rationale for the weights. Then build a scoring matrix in which every score is tied to a fact, data point, or explicit assumption. Provide the best choice, conditions under which it is best, irreversible risks, the lowest-cost validation method, and Needs hierarchy, Purchase motivations, Barriers and concerns, Voice-of-customer phrases, Testable hypotheses. Do not invent missing information to force a conclusion. Special requirement: Separate observed facts, direct customer language, and researcher inference. Do not invent audience preferences.